Do you want to become a professional blogger and earn from
blogging? Here are 4 ways to help you do that.
Blogging has been a mainstay of the Internet for years now, and
what began as a simple, informal way to share personal thoughts has expanded to
include everything from great literature to petty nonsense.
If a blog is just your hobby horse, your writing
skills are probably not a critical factor. But even an informal blog that
is poorly written is a blog set up to fail — or at least destined to remain a
backwater of the Internet, drawing barely a few hits a month.
The Internet has generated tremendous financial possibilities for
bloggers — an audience of millions, along with possible corporate sponsorship,
a byline, and infinite creative control — that captures the imagination of many
prospective bloggers and makes blogging seem like an infinitely desirable,
lucrative field.
The reason for this is the low barrier of entry. Anyone with
access to the internet can start a blog. This has resulted in millions of blogs
in existence today, many of them literate, many of them wildly popular, and
nearly all of them free to read and browse.
But the truth is that it is much more difficult to become a
professional blogger because that amount of free content makes it difficult
to charge for access to your writing, no matter how good it is.
You could be the greatest expert on your topic but few people
would be willing to pay to read a blog post by you, the expert when there are
thousands of semi-qualified (but bright and engaging) writers giving away
similar material for free.
Good knowledge of blogging platforms, marketing, SEO, and
link-building are some of the skills you need to make a living (or a
comfortable extra income) from blogging. Reader engagement is also one of the
most important features of any good blog.
Not only does it allow you to fine-tune your blog content over
time, eliminating features that readers find irritating or off-putting, but it
also allows you to develop personal connections with your readers — the kind of
connections that build loyal audiences.
4 Ways To Earn From Blogging
So how can you earn money from blogging? There are a number of
ways to make money blogging, such as:
#1. Write and Sell an eBook
You could compile some of your best blog posts into an eBook,
along with some new and exclusive content, self-publish
it on Amazon KDP and promote it through your blog.
Even if all your blog posts are freely available online, you’d be
surprised how many people are willing to pay to have all the information easily
and conveniently available in an eBook.
#2. Create an online course
This is the route that most professional and famous bloggers
take once they have built up enough traffic and sufficient subscribers to help
them test out various ideas and see what sort of topics their readers want to
know more about.
You can start
your own online training institute and sell your own online course courses
to make passive income from your blog.
#3. Get donations through Patreon
Patreon is a membership platform that
provides business tools for content creators to run a subscription service. It
helps creators and artists earn a monthly income by providing rewards and perks
to their subscribers.
You could rely on readers’ willingness to support content that
they find worthwhile by asking for donations through Patreon. Many professional
bloggers, YouTubers, and online content creators have found themselves able to
make rent and pay their bills every month on donations alone.
#4. Advertising & affiliate marketing
Google’s “AdSense” program is a good baseline for a page,
providing targeted advertising based on your content and paying you, directly,
per click-through (although the pay rate per click is low).
However, intrusive ads make your blog that much less attractive to
potential readers and can significantly lower your traffic. You can supplement
the amount you earn from advertising with sponsored posts and affiliate
marketing.
Provide Quality Information To Become A Professional Blogger
Of course, all your effort will be a waste of time if people don’t
want to read your content in the first place. To make your blog popular, you
must write on something you care about or enjoy learning about, and write
consistently and thoughtfully on a regular schedule.
People read blogs because they provide a source of information and
analysis on topics that traditional media sources only cover sketchily and
hastily, or don’t cover at all.
The №1 factor in what makes a blog successful is the quality of
the information and the writing skills of the blogger. You need not be the next
Hemingway to write high-quality
blog posts. You just need to meet a minimum standard of clear writing that
is grammatically correct and gives your blog viewers real value.
To achieve blogging success, you must supply original, consistent,
fresh content that is well-written, interesting, compelling — and gives people
a reason to keep coming back for more.
Of course, if you can’t get the hang of writing or are thinking of
blogging only as a business venture, you should think like an entrepreneur and outsource
blog writing services and other blogging services.
But if you can provide useful insights and information on a
specific niche to your audience regularly, and set up a profitable revenue
system to earn from the traffic you generate, there’s no reason why you can’t
become a professional
blogger.
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